If you do want to ask an open-ended question, don’t overdo it. It also helps to ask closed-ended questions-like multiple choice-so it’s easy for shoppers to choose a response. The conversational format won’t work if you’re dragging people through a long interrogation. Keep customers interested by designing surveys that are short and sweet. Instead of sending an easily archived, generic email or an easily shut pop-up window, you’re reaching out through a personal and intimate medium.Ĭustomers aren’t likely to complete your chatbot surveys unless they’re convenient and simple to fill out. What Surveybot does is lessen the friction required for users to respond to your surveys by a dramatic degree. They’re not getting anything out of the survey. You’re asking people to devote time to helping you after the sale or interaction has been completed. It’s hard to get your customers to fill out surveys. The user is already in Messenger when they receive the request, and they can complete the survey without having to navigate to a new page or fill out a separate form. Surveybot is a bot that, as its name suggests, allows you to send your customers surveys after the completion of a task-a purchase, a download, a registration, etc. Surveybot-Collect Valuable Feedback Without Friction Make it fun and memorable!Ĭheck out this resource for more help designing a conversational style for your Messenger chatbots. Opening Greeting: The greeting sets the tone for the whole conversation and gives your customer their first impression of your bot.Style of Humor: A grocery store or restaurant might throw in food-related puns to lighten the mood.Formality: A law firm, for example, would probably use a more formal, professional tone than a clothing brand.When designing your chatbot’s tone, there are a few factors to consider: Engage customers in a way that matches your business’s personality. When designing your Messenger chatbot, choose a style that suits your brand. PrAna is a casual clothing brand, and the laid-back conversational style of their chatbot reflects that. The user learns about clothing and receives guidance on what to do next (e.g., “Want to return to main shopping menu? Type ‘Shop Collection’”), but in a way that feels like speaking with a human rather than a bot.Ĭhoose a Conversational Style for Your Brand PrAna’s chatbot strikes the perfect balance between informing the customer and holding a relaxed conversation with them. Instead of greeting the customer with “Welcome” or “Hello,” the bot starts with an informal “Hi, friend!” It even replaces “shopping” with “shoppin’” to imitate how a person would speak in a relaxed conversation.Īs the conversation goes on, prAna’s chatbot shares details about the clothing shoppers are viewing, without ever losing that lighthearted tone. PrAna’s Messenger chatbot uses emojis and word choice to achieve its light tone. If they’re more comfortable “talking” to the chatbot, they’re more likely to stay engaged longer-and potentially make a purchase. This type of language helps make shoppers feel welcome and establishes a connection with them. Sustainable clothing company prAna keeps users interested by giving the prAna bot a casual, friendly tone. prAna -Connect with Users Through Conversational AIĪs with human interactions, people don’t want to engage with Messenger chatbots unless the dialogue is enjoyable. Let’s start with the great Facebook Messenger Chatbot examples we selected for you. It contains everything you need to get your Messenger Chatbot marketing up and running in a blink, including six chatbot examples and tips for building your own chatbot. That’s why we created this incredible post! With the popularity of chatbots continuing to grow, and the options for creating them getting easier and easier, there’s never been a better time to give them a shot. Since their launch in 2016, bots have helped brands scale the way they interact with customers and have made it easier to provide one-on-one service.īy giving personalized recommendations, scheduling help, and so much more, Messenger chatbots can help you interact with customers for a fraction of the cost of a human counterpart. Facebook Messenger chatbots are one of the fastest-growing and most effective ways to connect with customers.
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